Tool kits are produced for each client, depending on their size, circumstances, and ability to pay. The modules are available to registered users, by means of a password.

• Editorial strategy sets out how a media business can define or refine its editorial proposition and develop a compelling content strategy. This course is for news managers, CEOs, and business managers.

• Newsroom convergence shows how to build an efficient, converged newsroom and involve all journalists in working across all outlets.

• Window on the newsroom shows how to build a Web presence with little to no extra cost by exploiting content already created within the news organisation.

• News super desk explains how to organise a newsroom to improve quality control, increase productivity, introduce efficiencies, save on resources, and create new products at no extra cost.

• Multiplatform authoring explains the methods and editorial disciplines needed for creating content once so that it can be delivered to multiple outlets.

• Multiplatform authoring tutorial is a practical demonstration showing how a story can be written for multiple platforms. This character-limited tutorial explains the basic disciplines needed and takes the user through the process.

• Managing a news website offers journalists who have responsibility for updating a news website the basics skills needed to do their job.

• Web journalism sets out the basic theory of online journalism. It examines how stories are best presented and explains why.

• Workflows and rotas looks at how best to use staff across a variety of newsroom schedules. It accommodates teams of all sizes and all types.

• Building a news rota and a newsroom workflow explains the basics needed to create a work pattern covering any editorial requirement.